TRADEMARK DEFINITION

  1. Trademark is any sign used to distinguish goods or services of different organizations and individuals.
  2. Collective mark is a mark used to distinguish goods or services of members from those of non-members of an organization that is the owner of the mark.
  3. Certification mark is a mark licensed by its owner to other organizations, individuals to use for their goods or services in order to certify characteristics in respect of origin, materials, raw materials and methods of goods production or methods of services supply, quality, accuracy, safety or other characteristics of such goods or services.
  4. Associated marks are marks that are registered by the same owner, identical or similar to each other and are used for identical or similar or inter-related goods and services.
  5. Well-known mark is a mark widely known throughout territory of Vietnam.
GENERAL REQUIREMENT FOR TRADEMARK ELIGIBLE FOR PROTECTION
A trademark shall be protected when it satisfies the following conditions:
  1. Being a visible sign in the form of letters, words, drawings or images, including holograms, or a combination thereof, represented in one or more colors;
  2. Being capable of distinguishing goods or services of the mark owner from those of other subjects.
SIGNS NOT PROTECTED AS TRADEMARKS
The following signs shall not be protected as marks:
  1. Signs identical with or confusingly similar to national flags or national emblems;
  2. Signs identical with or confusingly similar to emblems, flags, armorial bearings, abbreviated names or full names of Vietnamese state agencies, political organizations, socio-political organizations, socio-political-professional organizations, social organizations or socio-professional organizations or international organizations, unless permitted by such agencies or organizations;
  3. Signs identical with or confusingly similar to real names, alias, pseudonyms or images of leaders, national heroes or famous personalities of Vietnam or foreign countries;
  4. Signs identical with or confusingly similar to certification seals, check seals or warranty seals of international organizations which require that their signs must not be used, unless such seals are registered as certification marks by those organizations;
  5. Signs which cause misleading or confusion or deceive consumers as to the origin, properties, intended utilities, quality, value or other characteristics of goods or services.  
DISTINTIVENESS OF TRADEMARK
1. A mark shall be considered distinctive if it consists of one or several easily noticeable and memorable elements, or of many elements forming an easily noticeable and memorable combination, and does not fall into the cases specified in Clause 2 of this Article.
2. A mark shall be considered as indistinctive if it is a sign or signs falling into one of the following cases:
2.1. Simple shapes and geometric figures, numerals, letters or scripts of uncommon languages, except where such signs have been widely used and recognized as a mark;
2.2. Conventional signs or symbols, pictures or common names in any language of goods or services that have been widely and regularly used and known to many people;
2.3. Signs indicating time, place and method of production, category, quantity, quality, properties, ingredients, intended utility, value or other characteristics, which is descriptive of goods or services, except where such signs have acquired distinctiveness through use before the filing of mark registration applications;
2.4. Signs describing the legal status and business field of business entities;
2.5. Signs indicating the geographical origin of goods or services, except where such signs have been widely used and recognized as a mark or registered as collective marks or certification marks as provided for in this Law;
2.6. Signs other than integrated marks which are identical with or confusingly similar to registered marks of identical or similar goods or services on the basis of registration applications with earlier filing dates or priority dates, as applicable, including mark registration applications filed under treaties to which the Socialist Republic of Vietnam is a contracting party;
2.7. Signs identical with or confusingly similar to another person’s mark which has been widely used and recognized for similar or identical goods or services before the filing date or the priority date, as applicable;
2.8. Signs identical with or confusingly similar to another person’s mark which has been registered for identical or similar goods or services, the registration certificate of which has been invalidated for no more than 5 years, except where the ground for such invalidation is non-use of the mark according to Point d, Clause 1, Article 95 of this Law;
2.9. Signs identical with or confusingly similar to another person’s mark recognized as a well-known mark which has been registered for goods or services which are identical with or similar to those bearing such well-known mark, or for dissimilar goods or services if the use of such mark may affect the distinctiveness of the well-known mark or the mark registration is aimed at taking advantage of the reputation of the well-known mark;
2.10. Signs identical with or similar to another person’s trade name currently in use if the use of such signs may cause confusion to consumers as to the origin of goods or services;
2.11. Signs identical with or similar to a geographical indication being protected if the use of such signs may mislead consumers as to the geographical origin of goods;
2.12. Signs identical with, containing or being translated or transcribed from geographical indications being protected for wines or spirits if such signs have been registered for use with respect to wines and spirits not originating from the geographical areas bearing such geographical indications;
2.13. Signs identical with or insignificantly different from another person’s industrial design which has been protected on the basis of an industrial design registration application with the filing date or priority date earlier than that of the mark registration application.   

CRITERIA FOR RECOGNITION OF A WELL-KNOWN TRADEMARK
The following criteria shall be taken into account while considering well-known status of a mark:
1. The number of the related consumers who are aware of the mark through purchase or use of the goods or services bearing the mark or through advertising;
2. Territorial scope of circulation of the goods/services bearing the mark;
3. Turn-over of the sale or supply of the goods or services bearing the mark or the volume of the goods sold or the services supplied;
4. The period of continuous use of the mark;
5. Widespread goodwill of the goods/services bearing the mark;
6. Number of the countries granting protection to the mark;
7. Number of the countries recognizing the mark as well known;
8. Value of assignment, licensing price, or the value of investment capital contribution in respect of the mark.

THE RIGHT TO REGISTRATION OF A TRADEMARK
1. An organization or individual shall have the right to registration of a mark to be used for goods or services he or she produced or supplied.
2. An organization or individual legally engaged in the trade in a product produced by a third party shall have the right to registration of a mark to be used for the product, provided for the producer neither uses such a mark for the product nor objects to such registration.
3. A collective organization legally established shall have the right to registration of a collective mark to be used by its members in accordance with the rules on using collective mark. With regard to a sign indicating the geographical origin of goods or services, the organization that has the right to registration shall be the collective of organizations or individuals engaged in the production or trade of goods or services in the relevant locality. For other geographical names or signs indicating geographical origins of local specialties of Vietnam, the registration must be permitted by competent state agencies.
4. An organization with the function to control and certify the quality, characteristics, origin or other relevant criteria of goods or services shall have the right to registration of a certification mark provided that such organization is not engaged in the production or trade of such goods or services.
5. Two or more organizations or individuals shall have the right to jointly register a mark in order to become the co-owners thereof, provided that:
a) The use of such a mark shall be on behalf of all of the co-owners or shall be for the goods or services of which all of the co-owners are engaged in the production or trade;
b) The use of such a mark shall not cause any confusion to consumers as to the origin of goods or services.
6. A person who has the right to registration as provided for in paragraphs 1 to 5 of this Article, even after filing registration application, may assign, in writing, the right to other organizations or individuals by way of a written contract for bequest or bylaw inheritance, provided that the assignee satisfies the respective criteria applicable to person having the right to registration.
7. With regard to a mark being protected in a member country of an international treaty which prohibits the representative or agent of a mark owner to register such mark and of which the Socialist Republic of Vietnam is also a member country, then such representative or agent shall not be permitted to register such mark unless it is so agreed by the mark owner, except where a legitimate reason is available.

SEARCH
1. Purpose of searching industrial property information
  • Avoid infringing upon industrial property rights with respect to protected IP objects of the others;
  • Assessment of the protection ability of IP objects (inventions, industrial designs and trademarks…);
  • Oppose to the granting that do not meet the protection requirements, even after they have been granted a Protection Title;
  • Avoid unnecessary costs for researching & studying the known technical solutions;
  • Identify and evaluate technology for purchasing, licensing and transferring technology; alternative technologies;
  • Capture available solutions to technical problems;
  • Searching for ideas for further technological innovation;
  • Monitoring activities of the current and potential competitors in the future;
  • Finding the right market; obtaining valid IPR to assign, purchase …
2. Searching tools of IP information
  • Searching databases on the internet;
  • International Classification (IPC, Locarno, Nice, Vienna)
  • Keyword Search table;
  • Special optical discs;
  • IP Official Gazette;
  • National Register;
AMENDMENT, TRANSFER OF TRADEMARK REGISTRATION APPLICATION
1. Amendment, transfer of trademark registration application

1.1. Amendment of trademark registration application
    • Before the NOIP issues a decision (refusing to accept a formality application, refusing to grant a protection title or a decision to grant a protection title…), the applicant can amend the application by himself or at the request of the NOIP.
1.2. Transfer of trademark registration application
    • Before the NOIP issues a decision (refusing to accept a formality application, refusing to grant a protection title or a decision to grant a protection title…), the applicant may request the NOIP to record the change of application owner on the basis of transfer, inheritance, or decision of a competent authority.
2. Split of trademark application
    • Before the NOIP issues a decision (refusing to accept a formality application, refusing to grant a protection title or a decision to grant a protection title…), the applicant may request or may be requested by the NOIP to split the application. The split application bears the new application number and is given the filing date of the original application or the priority dates of the original application (if any).
    • In case of split of trademark application, in which the original application has yet finished its results of substantive examination, the applicant must pay fees and charges as the initial new registration application.
    • For the original application, the applicant needs to amend the application; the NOIP shall announce the split of the application.
    • The split application is examined in accordance with the procedures that have not been completed for the original application.
PROTECTION TITLE
1. Validity of the Protection Titles
  • Mark registration Certificates shall have the validity beginning on the granting date and expiring at the end of 10 years counted from the filing date and renewable indefinitely for consecutive terms of 10 years
  • In order to renew the trademark validity, within 06 months until the expiry date,  the trademark holder must submit a request for extension. The application for renewal may be submitted late, but no later than 06 months from the date of expiration of the protection title, and the holder must pay an additional late renewal fee.
2. Protection Titles duplicate & re-issuance
  • Protection Titles duplicate is made in case the industrial property rights are jointly owned, the Protection Titles is granted to the first owner in the list, other joint owners can request to issue duplicates and must pay a service fee for the issuance of copies.
  • Protection Titles re-issuance is made in case the original copy is lost damaged, torn, dirty, faded to the point of unusable, disassembled, and unable to keep the seal.
3. Protection Titles amendment
  • Protection Titles amendment is made when there is a change in information about the name/address of the Protection Titles owner; change information about the author's name and nationality; change of owner of the Protection Titles (transfer of ownership due to inheritance, inheritance, merger, division, consolidation...).
  • The request to record change of IP representative organization, request to narrow the protection scope: modify some small details but do not significantly change the trademark template; request reduction of one or several products or services.
  • If a narrowing of the scope of protection is requested, a re-examination must be carried out. Time limit for re-examination of inventions is not exceeding 06 months. In complicated cases, the time limit for appraisal must be extended; however, it must not exceed the time limit for the first appraisal.
4. Assignment of industrial property rights
  • Assignment of an industrial property right means the transfer of ownership right by the industrial property owner to another organization or individual. The assignment of an industrial property right shall be conducted in the form of written contract. The assignment contract is only valid when it is registered at the NOIP.
  • In case of collective marks or certification marks assignment: Documents proving the right to file, Regulations on use of the collective mark or certification mark of the transferee must comply with regulations.
5. Licensing of industrial property objects
  • Licensing of an industrial property object means the permission of the industrial property owner given to another organization or individual to use the industrial property object within the scope of the owner’s use right. The licensing of an industrial property object shall be conducted in the form of written contract.
  • The licensing contract of industrial property object shall be effective as agreed by the parties, but shall only be effective to a third party upon registration with NOIP.
  • According to the CPTPP Agreement: "The licensing contract to use an industrial property object is valid according to the agreement between the parties and is legally valid for a third party regardless of its registration at the NOIP".

TERMINATION OF VALIDITY & CANCELLATION OF PROTECTION TITLES
1. Rights to request of termination and cancellation

Any organizations or individuals shall have the right to request the State administrative authority of IPR to terminate the validity and to invalidate a Protection Title provided that fees and charges shall be paid.
2. Termination of validity of Protection Titles
2.1. The validity of a Protection Title shall be terminated in the following cases:
  • Its owner has not paid the due fees for the maintenance or renewal as prescribed;
  • Its owner has declared to relinquish the rights conferred by the Protection Title;
  • Its owner has no longer existed or the owner of a Mark registration Certificate has no longer engaged in business without a lawful successor;
  • The mark has not been used by its owner or his licensee without justifiable reasons for a term of 5 consecutive years prior to a request for termination of validity, except the use is commenced or resumed at least 3 months before the request for termination;
  • The owner of a Mark registration Certificate in respect of a collective mark  fails to supervise or ineffectively supervises the implementation of the rules on using collective mark;
  • The owner of a Mark registration Certificate in respect of a certification mark violates the rules on using certification mark or fails to supervise or ineffectively supervises the implementation of such rules;
  • The geographical conditions attributable to the reputation, quality or characteristics of the product bearing a geographical indication have changed resulting in a loss of the reputation, quality or characteristics of the product.
2.2. Where the owner of a Protection Title fails to pay maintenance fees before the prescribed time limit, upon the expiry of such time limit, validity of the Protection Title shall ex-officio terminates from the first day of the year for which the annual fees have not been paid and the State administrative authority of industrial property rights shall record such termination in the National Register of Industrial Property and publish it in the Industrial Property Official Gazette.
2.3. Where the owner of a Protection Title has declared to relinquish industrial property rights as provided for in subparagraph b of paragraph 1 of this Article, the State administrative authority of industrial property shall decide to terminate the validity of the Protection Title from the date of receipt of the owner’s declaration;
2.4. Any organizations or individuals shall have the right to request the State administrative authority of industrial property rights to terminate the validity of a Protection Title in cases provided for in subparagraphs c, d, e and g of paragraph 2 of this Article, provided that fees and charges shall be paid.
Based on the result of the examination of request for termination of validity of a Protection Title and interested parties’ opinions, the State administrative authority of industrial property rights shall make either a decision or a notice of refusal to terminate the validity of the Protection Title.
2.5. Provisions in paragraphs 1, 3 and 4 of this Article shall also be applied to the termination of validity of international registrations in respect of marks.

3. Invalidation of Protection Titles
3.1. A Protection Title shall be entirely invalidated in the following cases:
  • The applicant for registration neither has right to registration nor has been assigned such right (with regard to inventions, industrial designs, layout-designs and marks);
  • The subject matter of industrial property failed to satisfy the protection conditions at the grant date of the Protection Title.
3.2. A Protection Title shall be partly invalidated if that part failed to satisfy the protection conditions.
3.3. Any organizations or individuals shall have the right to request the State administrative authority of industrial property rights to invalidate a Protection Title in cases provided for in paragraphs 1 and 2 of this Article, provided that fees shall be paid.
The time period for making request for invalidation of a Protection Title shall be its whole term of protection.  With regard to marks, such time limit shall be 5 years as from the grant date, except for the case where the Protection Title has been granted due to the applicant’s dishonesty.
3.4. Based on the result of the examination of request for invalidation of a Protection Title and interested parties’ opinions, the State administrative authority of industrial property rights shall make either a decision or a notice of refusal to entirely or partly invalidate the Protection Title.
3.5. Provisions in paragraphs 1, 2, 3 and 4 of this Article shall also be applied to the invalidation of international registrations with regard to the marks.

4. Procedures
The process of handling application for invalidation and cancellation of protection title is as follows:
In case the request for termination or invalidation of a protection title is made by a third party, the NOIP shall notify in writing the opinion of the third party to the protection title holder, specifying the time limit of 02 months from the date of notification for the protection title holder to give opinions.
On the basis of opinions of the parties, the NOIP shall issue a decision to terminate or cancel part or the whole of the validity of the protection title or to notify the refusal to terminate or cancel the protection title validity as prescribed in the IP Law.

5. Appeal
If disagreeing with the NOIP's decision on handling the request for termination or invalidation of a protection title, the required party or related party has the right to appeal about the decision in accordance with regulations.

6. Publication
The decision on termination or cancellation of validity of a protection title shall be published in the Industrial Property Official Gazette and recorded in the National Register of Industrial Property within two months from the date of signing the decision.

APPEAL
1. Appeal rights

Organizations and individuals, who have rights and interests related to the decision or notice issued by NOIP on the processing of the application, have the right to appeal or initiate a lawsuit to the Court in accordance with the provisions of the IP Law and relevant laws.
2. Prescriptive period of appeal
The first appeal shall be made within ninety days from the date the complainant receives or learns of the decision or notice on the handling of the industrial property application;
The second appeal is thirty days from the expiration of the time limit for settling the first-time complaint that is not resolved, or from the date the complainant receives or learns the decision of the first-time complaint settlement.
3. Appeal procedure
If the time limit for appeal settlement of the level directly issuing decisions or notices related to industrial property expires (first time appeal) but the complaint is not resolved or if you disagree with the decision to settle the appeal, the complainant and the person with direct rights and interests related to that decision has the right to complain to the Minister of Science and Technology (for the second time) or initiate a lawsuit at court. If disagreeing with the complaint settlement decision of the Minister of Science and Technology, the complainant and the person with direct rights and interests related to that decision may initiate a lawsuit at court.
4.  Appeal document 
The appeal contents must be presented in written document, stating clearly the full name and address of the complainant; number, signing date, content of the complained notice or decision; complaint content, arguments and evidence to prove the complaint; specific request for correction or cancellation of the relevant notice or decision.
5. Appeal filing
  • The appeal can be filed via IP representatives, or directly at NOIP office, or NOIP representative office in HCM City, Danang City.
  • By mail.
6. Appeal settlement
6.1. Appeal handling
  • Within 10 days from the date of receipt of the appeal, the authority person to settle the appeal must examine the application according to the requirements on the form and issue a written notice to the complainant about the fact that the appeal is valid and accepted or not, stating the date of acceptance or stating the reasons for not acceptance of the application.
  • The appeal will not be accepted if they fall into one of the following cases:
(i) The complainant has no right to appeal;
(ii) Complaint filed outside the prescribed statute of limitations;
(iii) The complaint does not meet the specified requirements.
6.2. Decision of appeal settlement
  • Based on arguments and evidences provided by the complainant and related parties, the authorized office must issue an appeal settlement decision within the time limit as prescribed by law on complaints.
  • Before issuing the decision, the authorized office informs the complainant and the relevant party about the arguments and evidence of the other party used to settle the complaint as well as the conclusion of the appeal settlement.

6.3. Publication
The decision of appeal settlement shall be published in the IP Official Gazette within 2 months from the date of signing the decision.